Shopping centers and stores are constantly looking to increase customer safety, improve operational performance and minimize loss prevention. Indeed, for this sector, surveillance systems are expected to not only serve security and safety applications, but to also serve as business process monitors, providing valuable data and insights that offer real benefit to the operations and people they serve.
Most organizations implement analytics in their online presence, and for good reason — it provides them with valuable metrics they can act on to achieve the best results. With our video analytics solution, you can now have the same comprehensive and actionable analytics for your brick-and-mortar business.
Insights For Marketing and Operations
- visitor demographics
- visitor traffic flow
- premises occupancy
- time spent on-premise
- identifying repeat customers
- entry rate and serving rate of queue
- individual queue waiting time
- Product positioning
Insights for Security
- Detect breaches of a secure zones like warehouses / storerooms and offices
- Detect unauthorized activity taking place outside of business hours
- Detect loitering in areas of interest, such as areas with high-value goods
- Automatically track the movement of suspicious people and vehicles using PTZ cameras
Insights for Safety
- Real-time Detection of Blocked Emergency Passages / Exits